Liwa Trading Enterprises LLC (Liwa) was set up in 1987 to establish the retail presence of the Abu Dhabi - based group, Al Nasser Holdings (ANH). ANH has wide interests in the oil services, manufacturing and retail sectors and operates a number of joint ventures with leading international companies.
Liwa has substantial experience in retailing in the GCC area and has established itself in all the GCC countries - UAE, Saudi Arabia, Bahrain, Kuwait, Oman and Qatar. In each of these countries Liwa has franchise/sub-franchise agreements with a number of international brands dealing in clothing and other accessories, children's and other speciality products. To support its highly expensive growing business, Liwa has developed state-of-the-art computer-based information and support systems.